North America Branding

Enabling North America Branding to better reach their target markets.

Challenge

North America Branding, a leading marketing and premium incentives firm was looking for a way to help their client — a soft drink bottler — boost sales for one of its top soft drink brands.

  • In-store display solutions that went above and beyond what conventional point-of-sale signage, displays and marketing materials could accomplish
  • Complement their efforts to make the brand more appealing to specific groups within their most loyal and core target market segment
  • Find a way to engage the consumer in-store in a bold, yet authentic way, while appealing to and engaging with brand managers, bottlers, and retailers

Solution

Drawing on its deep experience in the retail sector, Quantum worked closely with North America Branding to first learn all of the ins and outs of the clients target market — outdoor enthusiasts.

  • Created innovative in-store materials to transform flat, static images into vivid, eye-catching displays
  • The physical displays were used to house branded gear, apparel and collectible items

Results