01 Not providing a clear brand purpose that helps customers understand what your brand truly stands for
02 Behaving in a way that is contrary to your brand’s core purpose
03 Making purchasing difficult at any point in the consumer journey
04 Insufficiently communicating what makes your product and/or service different and better than the competition
05 Providing poor customer service which makes people feel undervalued
06 Your business is inconsistent
07 Your sales tactics are outdated
About the Quantum Group
Quantum Group, located in Morton Grove, IL, is a full-service commercial printer and mailer, specializing in both digital and offset printing as well as program fulfillment and print technology platforms. Quantum is compliant with FISMA, HIPAA and SOC 3 standards, reflecting a commitment to ensuring that information is safeguarded throughout the communications process. For more information about Quantum, visit our website at www.quantumgroup.com.
